Fresh Approach

- Grown just 12 miles from our store.

Fresh Approach is a family run business based in Aylsham. They’ve grown produce since 1992 but it wasn’t until 2010 that they took the leap to establish Fresh Approach. Starting out with just 12 acres and limited machinery, but with a real drive to become bigger and better each year.

Fresh Approach supply us with seasonal, homegrown, fresh fruit and vegetables from their fields in Bintree 12 months of the year.

Previous runner-up of our ‘Local Supplier of the Year’ award.

Popular products from this supplier

Sprout Stalks


Savoy & January King Cabbage

Cavolo Nero

Little Gem Lettuce